StudioSystem

Studio System by Gracenote (a Nielsen Company) is Hollywood's most trusted source for entertainment data.

As the go-to database for ever major studio, network, talent agency and production company, Studio System delivers the industry's most comprehensive, accurate, and timely information to the user.

With Studio System, clients are able to track producers and directors, actors, agents, writers and below-the-line talent. They'll also be able to track every film, TV and digital project from planning through release as well as a deep dive research tool and contact information to Hollywood's biggest decision makers.

Team

Alex Zapasov - Dir. of Engineer Anthony Pinga - Dir. of CX Benjamin Gorton - Front-End Engineer Kalem Guitierrez - Sr. Product Manager Sony Natarajan - Sr. Software Engineer Steve Clark - VP of Product

Services

Branding • Visual Design • User Research • Design System

Duration

2018 - 2024

Process

I led all aspects of design for Studio System, from conceptualizing a comprehensive design system to overseeing the end-to-end product design process. This included conducting user research, facilitating UX workshops, and rapid prototyping.

Collaborating closely with product managers, we invested in partnerships with engineering, customer experience, and content editorial teams to iterate and enhance features continually. Our concerted efforts aimed at optimizing the product and maximizing its usability.

Projects and features:

2024 - Self-ID

2023 - Home Page redesign v3

2022 - List builder for Studio System iOS

2022 - Inclusion Analytics

Other work